10.11.05
Vertical Search
Vertical search has become a new phenomenon in technology space with many startups created in the last year or so. In essence, vertical search is a fancy word for search aggregation where search targets at a single area of vertical domain, (ie. job or merchandise) and aggregate data from multiple data sources so that consumer can find information from a single place. This is useful only because google can not find relevant data within a defined space without search context. Long term sustainability against google/yahoo of the world is unclear, but consumer benefit is definitely there for this model to make sense.
Some of the top leaders include:
- Jobs: indeed.com, simplyhired.com, jobster/workzoo
- Travel: kayak.com, cfares.com
- Event: fatlens.com
- Shopping info: become.com
- Classifieds: oodle.com, kijiji.com
- Blogs: feedster, topix.net
Boundaryfree » Distribution 2.0 said,
October 5, 2006 at 12:36 am
[…] While there are many vertical search engines target at buyer by aggregating contents from multiple domain specific websites, there are also a number of startups that look at this equation from the other angle to simplify seller’s work through automatic content distribution. vFlyer (see coverage on VentureBeat and News.com), Postlets, Coupons.com are good examples of these kind of services. Sellers today are faced with the problem of having to visit and post to multiple websites and marketplaces in order to sell their products and services. This process is tedious and time consuming. Through these services, a seller can enter information in one place, and leverage these distribution engines to route the information to multiple vertical search engines and marketplaces. These companies are relatively new, but the value proposition seems to makes sense for seller and market places. Share and Enjoy:These icons link to social bookmarking sites where readers can share and discover new web pages. […]