09.28.06
Business Blogging
After blogging for a while, I realize that blogging is different for an insider of business operations and M&A activities. Even though this is a personal blog, I am sensitive to the areas that might consider to be strategic or have near-term activities. I typically choose to blog about the subject I found on a daily basis, and yet is not related to M&A deals, partnerships, incubation projects or anything that is business sensitive within my knowledge. I guess compare to typical bloggers out there, this does put a layer of boundary that could impact what I comment and not comment even though certain news could be very juicy to cover. BusinessWeek’s Stephen Baker recently commented on whether CEO should blog. I think a CEO not only faces more or less the same sensitivity issues as I mentioned above, he or she is has also less time and need to think about impact more. Blog is a great tool, but with all the noise on the Internet, how to structure a meaningful blog that has the right exposure and audience takes strategic thinking and design.
